Unlock the power of email marketing with our "Etsy Email Campaign Toolkit"—a curated collection of 3 high-converting email templates designed specifically for Etsy sellers.
After extensive research and testing, we've cracked the code on what makes customers click, engage, and buy from Etsy emails. Now, we're sharing our secrets with you!
☑️ Attention-grabbing subject lines that increase open rates
☑️ Compelling email copy that drives clicks and sales
☑️ Strategic use of images and formatting for maximum impact
☑️ Timing recommendations for each campaign type
☑️ Call-to-action strategies that convert browsers into buyers
☑️ Tips for personalization and segmentation
☑️ Follow-up sequences to capture missed opportunities
Plus, we reveal many other factors and elements that make these templates so effective for Etsy sellers.
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We’re Scott Voelker and Chris Shaffer, and we’ve spent years helping e-commerce brands, especially on Etsy, go from side hustle to thriving business.
From launching physical products to mastering Etsy’s algorithms, we’ve built successful brands that don’t just survive—they grow. Our expertise spans the full e-commerce landscape, and we’ve helped countless sellers turn their shops into consistent revenue machines.
But don’t be fooled by our laid-back approach—our results speak for themselves. We’ve scaled multiple e-commerce businesses to 7 figures, all while keeping things simple and manageable, whether from a home office or a cozy coffee shop.
We’re here to show you how to build an e-commerce brand you love, attract loyal customers, and make it big on platforms like Etsy—all without the grind or burnout.
This toolkit is designed for Etsy sellers at all levels, from beginners just starting out to experienced shop owners looking to boost their sales.
Whether you have a handful of listings or a thriving shop, these email templates will help you connect with your customers and drive more sales.
Not at all! Our toolkit is designed to be user-friendly for sellers of all experience levels.
We provide step-by-step guidance on how to implement each campaign, along with best practices for email marketing.
Even if you're new to email marketing, you'll be able to launch effective campaigns with our templates and instructions.
You'll learn how to create and execute three powerful email campaigns: The Product Launch Blitz, The Profit Push Weekend, and The Rainy Day Sales.
You'll discover how to write compelling subject lines, create engaging email content, use images effectively, time your campaigns for maximum impact, and craft calls-to-action that convert.
Additionally, you'll gain insights into email marketing best practices specific to Etsy sellers.
We provide the structure and key elements that make these campaigns effective, but you can easily modify the content, images, and styling to match your shop's personality.
The accompanying guide also offers tips on how to personalize your campaigns for different niches.
Absolutely! The strategies and structures in these templates are based on universal email marketing principles that work across various niches. Whether you're selling handmade jewelry, vintage clothing, digital downloads, or any other Etsy-appropriate product, you can adapt these templates to showcase your unique offerings and appeal to your specific audience.
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